Seam Craft, Inc. was established in 1971 by Giles Parlier. Mr Parlier started his upholstery furniture career in the late 1950's working various upholstery manufacturing jobs such as cutting fabric, upholstering and later design and development of upholstered furniture for several well known furniture manufacturers.

In the late 1970's Mr. Parlier decided to start his own cut, sew and upholstery manufacturing plant. Being a native of High Point, North Carolina, the " Furniture Capitol of the World " he chose there. He began production in 1971 producing cushions, pillows and upholstered parts for wooden, metal, wicker and rattan furniture frames. He established his new company with the motto " Find a Need and Fill it "

In 1974, Mr Parlier met two interesting gentleman that had just graduated from North Carolina State Unv. Randy Ward and Steve Robertson had an idea to develop wooden furniture from shipping crates, thus began This End Up Furniture Company. They began selling their furniture design at North Carolina State Fair Grounds flea market and soon realized a rapid increase in sales. This demand for cushions and upholstered parts brought Steve and Randy together with Mr. Parlier and established a working partnership with the original cushion factory, Seam Craft, Inc. Over the next several years sales grew quickly and there were some months requiring 3,000 cushions, 500 sets of arms and 1,000 dining chair parts per week. This End Up changed ownership several times during the next several years and Seam Craft continued to produce their cushions and upholstered parts until the early 2000's. During this same period, Mr Parlier became well know in the industry for his design, development and production of cushions, pillows, dining chair parts and upholstery for Cargo, Flat Rock Furniture, Work Space and other Crate Furniture Manufacturers.

Today, the next generation of the Parlier Family, along with Mr. Parlier ( yes, he is at work every day ) continue to produce cushions, pillows, dining parts and upholstered furniture for many well known furniture companies. Our company Mission Statement continues to be " Find a Need and Fill it ", therefore we have established our first Factory Direct Cushion Sales to the public, CAROLINACUSHION.COM. Please shop on our secure web site and call us if you need any assistance or have questions 1-800-640-6720. We look forward to providing you with quality, service and delivery. Visit often as we will have additional products, close out specials and fabric additions. Also ask about our Civic Group and Public Service discounts. 


Thank you

From The Parlier Family

Proud to say   MADE IN AMERICA